Want to build an audience?
Most beginners skip the first step of building an audience.
Everyone wants to build an audience.
Do you? Yes, I thought so.
Yet, many beginning creators will spend most of their time focusing on:
The what. The niche. What to write, what to sell, what to teach.
The how. The platform. How & where to distribute my content so it reaches more people.
Both those questions are valid — you’re just getting ahead of yourself.
Of course, if you already have a what in mind, it can help you define your audience.
Foodtalk Daily, one of the biggest newsletters in the world with over 2 million subscribers, aims to answer the question “What’s for dinner?”
Their what defines their audience: people who cook but aren’t great at it.
However, if you don’t have a clear what yet, put a pin in it for a moment and focus on the who.
If you want to build an audience, the first thing you should do is choose your audience.
How to choose your audience.
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