Choose Your Writing Weapon (Content Creation)

The psychology behind irresistible writing.

Why are some writers:

• So damn irresistible?

• Instantly recognizable?

• Considered thought leaders — even when they give us well-known advice?

There’s something there. Something practical, repeatable, but way beyond cookie-cutter templates and virality hacks.

I’ve been thinking about it for a while and one day, I stumbled upon this article called Want to wr…